
How does Brazil’s beer industry drive economic growth?
Brazil’s beer industry generates 2% of the GDP, supports 2 million jobs, and contributes nearly $10 billion in tax revenue annually.
Brazil’s beer industry generates 2% of the GDP, supports 2 million jobs, and contributes nearly $10 billion in tax revenue annually.
Nearly 90% of beer consumed in Canada is locally made, supporting over 21,000 well-paying jobs and significantly contributing to the economy.
The alcohol alternatives category is growing – so who are the consumers driving the revolution? If brands want to succeed in the marketplace, they need to understand the complex variety of reasons consumers turn to the category.
While the brand was the best-selling offering in the category in 2022, Heineken 0.0 wasn’t always a sure thing for the Netherlands-based brewer.
Tesco data sales have revealed that consumers in the UK have shown a “record thirst” for low and no alcohol beer.
Think of your favorite beer. What comes to mind? Maybe it’s an IPA at your friend’s cookout, or a crisp
The industry is growing rapidly, thanks to improved techniques
Dive Brief: Dive Insight: Once mocked, no/low-alcohol has made its mark in the beverage category, with many in the industry predicting
While all the attention goes to the extremes — strong ales and alcohol-free beers — craft brewers are increasingly aiming for the sweet spot in the middle.